ABOUT US

Four F1 girls from Austin. One thing we couldn't find — so we made it.

We met at university in Austin, home of the US Grand Prix, over the one thing none of us could stop talking about: Formula 1. A couple of us even wrote our theses on it.

Race weekends became our ritual, all four of us around the same screen, and whenever we could, together in the grandstands at GPs around the world. And we kept noticing the same thing: for a sport we loved this much, there was almost nothing made for us. No creative, beautifully crafted products in the F1 space,  and even less for the girls who love it.

So we made it ourselves. Between us we'd studied fashion, journalism, and design, and we combined all three into something that didn't exist yet: personalized F1 magazines, made with real editorial care, the keepsake we always wished we could buy.

We're fans first. Everything we make, we make as if it's for us, because it is. And now it's for you too.

— Maya, Sophie, Camila & Lorraine